BoxingFinesse

THE VAULT: rare, by invitation.

Rare pieces from the archive, private auctions, limited drops and merch, and collections made with pro fighters. Members see all of it first. The key is free.

  • Rare pieces
  • Auctions
  • Drops & merch
  • Fighter collabs
  • Event tickets
  • Tools & programs
Claim your key

JOIN THE Finesse Club.

800+ already signed up. People who live boxing culture hold the key: rare pieces, special limited drops, tools and programs, tickets for events and more. The key is free.

We come from building tech. Now we put creativity and tech together, partner with tech brands that give members free versions, and teach you the systems that make them work for you. We build platforms for breakfast.

  • BoxingFinesse, The studio: For athletes, brands, fight nights and promotions: the look, the films, the merch and the platforms behind them, from the announcement to the recap.
  • University of Boxing, An AI-powered school: A learning community, powered by AI: courses, feedback on your rounds, and the systems pro athletes proved in their own careers, built together with them.
  • Finesse Club, Members: Your key to the Vault: rare pieces, auctions, limited drops, event tickets, and tools from our tech partners in free versions.

What the key opens: SIX DOORS. One key.

  • Rare pieces (First pick): Vintage magazines, fight programs, posters and signed pieces from the archive. Things you do not find twice.
  • Auctions (Members bid first): One-offs and fight-worn pieces go to auction. Key holders see every lot first and can bid before it opens to the public.
  • Drops & merch (Before the public link): Numbered runs, the BoxingFinesse line and capsules with the sport's stories on them. Key holders shop before anyone else.
  • Fighter collabs (Signed editions): Collections made with pro fighters: signed editions, fight-week capsules and pieces that exist only once.
  • Tickets & events (Key holders first): Tickets for fight nights and events, offered to key holders before they go on general sale.
  • Tools & programs (Free versions): Learn to box with the University of Boxing, get tools from our tech partners in free versions, and the systems that make them work for you.

The Archive: 500+ vintage magazines.

A room of fight magazines from the decades that made the sport. Walk it with us, pull covers for a shoot, or find the issue your athlete grew up with.

Book a visit

Members only: THE ROOM is locked.

Three steps and you are in. Members walk the archive, hear about drops first, and get the key to the next box.

  1. Join: Your email. One message per drop, nothing else.
  2. Pick your sports: So we know what to pull from the shelves for you.
  3. Follow the studio: Instagram @boxingfinesse, where the drops land first.

Inside the archive: NOT A MOODBOARD. The actual wall.

Clippings, programmes, posters and covers, pinned up the way they came in. This is where the drops come from: when a piece leaves the wall, key holders get first pick.

  • The Ring: Joe Louis vs Arturo Godoy, 1940
  • Holyfield vs Tyson, the official programme
  • Raging Bull, the poster
  • In This Corner: Freddie Roach
  • Legends of the Ring, the tape

COVERS that made the sport.

A few of the issues in the room. Key holders walk all of them, and the rare ones come up in drops and auctions first.

  • The Ring, April 1949: Dream fight: Louis vs Dempsey. A fight that never happened, painted for the cover.
  • The Ring, June 1997: The Rematch. Holyfield and Tyson, the month before they met again.
  • KO, June 1997: The same two faces, a different question: will it be different this time?
  • KO, July 1997: Yesterday, today and tomorrow: Tyson, Holyfield, De La Hoya and Hamed. Who is best?
  • BRUTUS, February 1997: Warhol and Basquiat in Everlast gloves on a Tokyo culture magazine. Boxing as art.
  • Boxing Magazine, December 2020: Naoya Inoue, Chapter II. The Monster after Las Vegas.
  • TIME, June 2016: The Greatest. Muhammad Ali, 1942 to 2016, the commemorative issue.
  • TIME, June 1988: Why the fascination with boxing? Tyson on the cover the week he stopped Spinks in 91 seconds.
  • HBO poster, November 1994: Moorer vs Foreman. At 45, Foreman won the title back with one right hand in the tenth, twenty years after he lost it.
  • Chicago, 1957, The library: Steve Monroe's novel, Einaudi Stile Libero. The books sit next to the magazines.

The next boxes: SEALED. Not for long.

Four boxes are being packed. Tap the one you want and we tell you the moment it opens.

  • Drop 01 (Fighter collection): A capsule made with a pro fighter. Numbered and signed. Sealed.
  • The Archive (Vintage & rare): Magazines, programs and posters from the room. Sealed.
  • Lot 001 (Auction): A one-off, fight-worn or signed. Key holders bid first. Sealed.
  • The Line (Merch): The BoxingFinesse line: tees, caps and prints in small runs. Sealed.

How it works

  1. Take the key: Your email. Free, nothing else to sign.
  2. Get the letter: One email when a box is ready: what is inside, how many, when it opens.
  3. Buy or bid first: Key holders get the link before the public. Auctions open to them first.
  4. Collect: Packed by hand and shipped with the story that belongs to it.

Make a drop with us

FIGHTERS. Your name on the box.

Pro fighters: a capsule built around your story. We design it, produce it, pack it and launch it to our key holders and your fans. You sign, we do the rest.

Pitch a collab

BRANDS. A drop the sport wants.

Design a collection with us and a fighter who fits. We build the drop, the packaging and the story around it.

Pitch a collection

GET THE key.

Free. Key holders hear first about every drop, lot and collab. One email per drop, nothing else.